ABa is the UK's largest specialist provider of bespoke mystery shopping, compliance audits & call monitoring programmes, offering international solutions to its clients, enabling them to constantly push the boundaries of customer experience and brand recognition. In using small teams of mystery shoppers, our approach guarantees consistency in both the mystery customer's behaviour & scoring.
As a company we have had an active role in shaping professional standards across the mystery shopping industry through our involvement as founding members of the European chapter of the MSPA (Mystery Shopping Providers Association).
News
Hoax email warning! Mystery shopping scam
It has come to our attention that emails have been sent out to personal email addresses from a KIMBERLY BECK from ABa Quality Monitoring Ltd, using the email address abamistuk@aol.com . These are NOT from ABa. Read Full Article
Festive greetings from ABa
ABa would like to wish all mystery shoppers, auditors, assessors, clients & employees a "merry christmas" for 2011. Read Full Article
The Cost of Poor Service
Two of the UK's largest energy providers have both been fined more than £2 million for poor customer service. Read Full Article
ABa Customer Focus Award: Large Enterprise
We are delighted to announce that next year we will be sponsoring the ABa Customer focus Award: Large Enterprise, the winner of which will be announced at the ICS Conference on 6th March. Read Full Article
Graduates join our Mystery Shopping Team
Less than a year after participating in The Manchester Graduate Internship Programme (MGIP), we're proud to announce that a number of interns have joined the ABa team full time. Read Full Article
ABa joins the Institute of Customer Service
ABa are thrilled to announce that we have joined the ICS as a specialist Mystery Shopping associate. Read Full Article
