ABa is the UK's largest specialist provider of bespoke mystery shopping, compliance audits & call monitoring programmes, offering international solutions to its clients, enabling them to constantly push the boundaries of customer experience and brand recognition. In using small teams of mystery shoppers, our approach guarantees consistency in both the mystery customer's behaviour & scoring.
As a company we have had an active role in shaping professional standards across the mystery shopping industry through our involvement as founding members of the European chapter of the MSPA (Mystery Shopping Providers Association).
News
DEC Haiti Earthquake Appeal
Following the devastating earthquake that hit Haiti last week, ABa is in full support of the Disasters Emergency Committee`s Haiti Earthquake Appeal. Read Full Article
Festive Greetings from ABa
ABa would like to wish all mystery shoppers, auditors, assessors, clients & employees a "Happy Chanyulemas" for 2009. Read Full Article
ABa does "something different"
ABa has taken a short break from mystery shopping to "do something different" for Children in Need. Read Full Article
HSBC bags 3 Consumer Money Awards
HSBC has recently been awarded the coveted position of the Best Customer Service Provider in the inaugural Consumer Money Awards. Read Full Article








